I have compiled the results of my audience questionnaire in order to get feedback on what viewers want from a trailer
Results
The results show that among an age 15-21 target audience, comedy and horror are the two most popular genres and a mixture of social networking, television, Youtube and cinemas are the tools most used to watch trailers. The answers revealed that the on screen image is the most effective part of a trailer, but also that the plot is a key factor when someone is watching a film. This means that I will have to use both a strong image and narrative to attract an audience for my trailer as well as minimising the use of text.
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